Ten Tips for Getting the Most out of Your Business Cards:


1. Remember that your business card is a marketing opportunity. It may be your first impression to a new client.

2. Understand that your business card is a marketing tool; it should be unique, reflecting your business and its offerings.

3. Your business card should give as much information about your business as possible–without looking cluttered. Use both sides if the need arises. When you have lots of information to provide, and even a two-sided card is not enough space, consider using a folded business card.

4. Although the design of your business card should be unique, the size of the card should be standard so it can easily fit into storage files, wallets, organizers, rolodex, etc.

5. Invest in quality paper for your business cards. Subconsciously, people will associate the feel of quality with your business.

6. In line with your business cards, your stationery and envelopes should reflect your business' personality. Think about the design carefully before having it printed. The design should be viable for all printed pieces you'll need.

7. If money allows, consider using more than one color, and even full color in your business cards. A second color, used correctly, indicates sophistication and professionalism. Full color can rally make a splash!

8. Be sure that your company's logo, typeface or font, and color scheme all complement one another.

9. Remember other items as well, such as t-shirts, work shirts, hats, mousepads, etc.- they should all have a similar design to your business card. Is your logo versatile enough for all applications?

10. Use a graphic designer to develop your logo, and business cards from your ideas and needs. A professional can ensure these important pieces represent your business appropriately.

Stop in today and speak to Rick and Tom about your needs and ideas. The Print Master team can ensure the finest quality at a competitive price!

 
1219 East Main Street
Torrington, CT 06790
Phone: (860) 482-8152
Fax: (860) 496-1658
E-mail: info@print-master.net